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Samsung QN98LS03HEFXZA 98 Inch Class The Frame Ls03He 4K Vision Ai Smart Tv (2026)
Samsung QN98LS03HEFXZA 98 Inch Class The Frame Ls03He 4K Vision Ai Smart Tv (2026)
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EXTENDED PROTECTION
5 year plan
$479.003 year plan
$236.99
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Samsung QN98LS03HEFXZA 98 Inch Class The Frame Ls03He 4K Vision Ai Smart Tv (2026)
Elevate your décor with The Frame - from the #1 art TV brand.
The original art TV 1 that matches your style, with 5,000+ true-to-life curated works of art, including iconic artists and galleries exclusively available on the Samsung Art Store 2 . The glare-free display and included slim fit wall mount make it blend seamlessly into your décor like a real picture frame. 3
Modern Design with Built-in Connections
This art TV beautifully blends into your décor, resembling a picture frame 5 . The included slim fit wall mount sits flush for easy setup, and offers convenient access to connect wired devices 6 and stream your favorite content.
Slim Fit Wall Mount Included
The Frame looks like art for many reasons. When mounted flush against the wall, the gap between the TV and the wall is minimal, creating the illusion of a genuine piece of art.
Customizable Frame
Your home, your style. Choose from a variety of magnetic bezels to match your space. You can choose different colors and styles that complement your home décor or change it up based on your mood. 7
Art Mode
When you're not watching TV, the Frame transforms into art. 8 Access a curated collection from the Art Store 9 or upload your own photos. 10 Finish the look with various mat styles and colors.
Art Store
Find the perfect piece of artwork from the world's leading museums and artists such as The Met, MoMA, Salvador Dali, Keith Haring, Jean Michel Basquiat and more. 11
Motion + Brightness Sensor
Show your artwork only when it matters. The screen will automatically turn on when someone enters the room and adjust brightness and color based on the room's lighting. 12
Glare Free with QLED
Our Glare Free QLED technology ensures stunning visuals without distracting reflections, delivering vibrant colors and sharp details even in bright or sunny rooms. 13
Samsung Vision AI Companion
Get instant, personalized answers on your TV with Bixby. Whether you're curious about a scene playing on your screen or searching for a dinner spot, all you have to do is ask. Access multiple AI agents like Microsoft Copilot and Perplexity, 15 and easily access AI picture and sound adjustments to enhance your viewing experience. 16
Motion Xcelerator 144Hz + DLG 240Hz
Experience ultra-smooth gaming with DLG 240Hz performance and 144Hz variable refresh rate technology. 17 This combination delivers lightning-fast response times, eliminating stutter and tearing, so you can dominate the competition and gain the edge in fast-paced games.
Endless Free Content / One UI Tizen 18
Watch 2,700+ free streaming options, including 750+ subscription-free channels on Samsung TV Plus. Enjoy news, sports, movies, kids' shows and reality TV - all without a subscription. Discover endless entertainment with new content added regularly, tailored to your mood and interests. 18
Auto HDR Remastering
Intelligently transforms content, making non-HDR content look like HDR. Bring new life to classic films and older shows while making new content shine. 19
Pantone ® Validated ArtfulColor
Enjoy stunning colors whether you're watching TV or admiring lifelike works of art. Pantone ® Validated Artful Color brings your favorite artwork to life for a realistic, museum-like viewing experience.
SolarCell Remote
Charges through the embedded solar panels or via USB-C. 14 It's streamlined layout makes navigation easy and includes a built-in mic for voice commands.